How to conduct Market Research for Small Business?

Description

Stop guessing and start knowing. Join us for “How to Conduct Market Research for Small Businesses,” a hands-on workshop designed to help you:

• Uncover your ideal customer and what truly matters to them.
• Identify gaps in your current offering and opportunities for growth.
• Make data-driven decisions to attract and retain more clients.
• Silence competitor noise and stand out in your niche.

Stop guessing, start thriving. Learn market research methods & design that are simple, affordable, and actionable, even for busy entrepreneurs.

Leave with:

• A clear understanding of your target audience and their needs.
• Actionable insights to inform your marketing strategy.
• Confidence to make decisions based on real data, not hunches.

Don’t wait, secure your spot today! Limited seats available.

This workshop is for you if:

• You’re tired of attracting the wrong clients.
• You’re struggling to understand your market.
• You want to make data-driven decisions about your business.
• You’re ready to take your marketing to the next level.

Invest in your business! Sign up now!

WORKSHOP DETAILS

What it is and Who is it for?

Small businesses struggle to grow or even get their businesses off the ground due to their lack of market research. Majority have relied solely on guess work, gut feelings and luck to grow their businesses. But that isn’t enough anymore, technologies have changed, consumer behaviour have changed and so has the way businesses operate. Successful small businesses have managed to leverage market research to boost their conversion rates and client reach.

There is a lot more that is involved towards conducting market research however we have narrowed down the specifics in this workshop to what small business owners really need to be able to leverage market research to grow their businesses.

Topics for discussions will be as follows:

1. Framework for evaluating your current business market and performance to develop a market research plan.
2. Researching and Collecting Market Insights from Available Databases so that you are able to leverage these in your business
3. Practical Tools for Analysing Collected Data and Information
4. Results Analysis to identify what those results really mean for you and how strategy can be implemented from those results.

To attend the workshop please allow up to 2 hours of your time to attend. Ensure you are joining through a desktop or laptop so that links and activities are shared to you for your engagement.

Email info@pba.org.nz  or Book a call if you require further information about our workshop.